Amazon Founder Jeff Bezos says - Your brand is what others say about you when you are not in the room.
And that's not just that - in fact, your brand is also what Google thinks of you. (Tried googling your own name?)
So how do you define your personal brand? Who are you?
How can you be you, be confident and still appear positively strong and appealing to others?
Discover your potential brand super power with this easy to use self discovery worksheet.
Whether you are starting from scratch or you have carved a strong personal niche, it’s always good to have a personal brand review.
Use the Personal Branding Toolkit as a guide to navigate yourself through the maze of questions. Get clarity on who you are and how you want to be known. Here are some tips.
- How do I get started?
- What should I say?
- What do I want to be know for?
- How do I introduce myself?
- How do I use my personal brand to open doors?
Gary Vaynerchuk aka Gary Vee, began his career by posting vlogs on his favourite pastime: wine. With his success in marketing, his enterprises have become built on his own brand.
Dallas Mavericks owner Mark Cuban is a serial entrepreneur, billionaire, and the face of hit reality show Shark Tank. Cuban has developed a slew of companies, yet his name is synonymous with his businesses and his outspoken personality.
Building and conveying your brand is worth the effort. People will perceive you in relation to what you promote about yourself, and these can give rise to opportunities. So make sure you portray the right vibes. Are you ready to develop and live your personal brand?
The first step in branding is to uncover who you are, your actual values, beliefs, passions, purposes, and superpowers. Want people to know your stories? What do you want said? Your stories define you. It’s critical to understand your values and incorporate them into your brand.